Interviews Flashcards

1️⃣ Familiarise yourself with the flashcards:

  • Look through all the flashcards to see what's on both sides.
  • Make sure you understand the information on each card. If something's unclear, click the link to the revision notes at the bottom of the page for more details.

2️⃣ Test yourself:

  • Look at the question or prompt on each card and try to remember the answer before flipping it over.
  • Check the answer and make a note of any cards you find challenging and need to go over more.

3️⃣ Consistently Review and Practice:

  • Use spaced repetition: spend more time on the cards you struggle with and go over them more often.
  • Regularly review all the flashcards to help you better understand and retain the information over time.

Note: We may include questions that have multiple correct answers. It's useful to remember specific examples to understand these concepts better.

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What is an interview in sociological research?

A planned conversation where a researcher asks someone questions to collect data.

What is a structured interview?

An interview with the same set of fixed questions asked in the same order to each person.

What is an unstructured interview?

A flexible interview that uses open questions and follows the person's answers to get rich detail.

What is a group interview (focus group)?

A small group discussion led by a researcher to explore views on a topic.

What is the difference between open and closed questions in interviews?

Open questions let people answer in their own words; closed questions have fixed or short answers.

What does rapport mean in interviews?

A good, trusting relationship that helps people feel comfortable and honest.

What is the interviewer effect?

When the interviewer's presence or traits, like age or gender, change how people answer.

What is social desirability bias in interviews?

When people give answers they think look good, rather than what they really do or think.

Give one advantage of structured interviews.

They are easy to repeat and compare, so results are more reliable.

Give one advantage of unstructured interviews.

They give deep, detailed answers and can build rapport, so validity is higher.

Give one practical disadvantage of interviews.

They can take a lot of time and money to carry out and record.

What ethical step must researchers take before an interview?

They must get informed consent and explain the right to withdraw and how answers will be kept private.